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GUJARAT ‘MADHAVPUR MELA’

Context

On 10th April 2022, President Ramnath Kovind inaugurated the annual Madhavpur Mela. It is a five-day cultural fair that is held in Madhavpur, the coastal village located 60 kilometres south of Porbandar.

Key Points

  • This event commemorates Lord Krishna's marriage to Rukmini.
  • This wedding is supposed to have occurred in Madhavpur.
  • Rukmini was claimed to be from modern-day Arunachal Pradesh.
  • Madhavpur Mela commences on Ram Navami.
  • Ram Navami commemorates the birth of Lord Rama.
  • The site of this fair is marked by a Madhavrai temple from the 15th century.
  • Every year, a cultural fair is organised in conjunction with this event.
  • A colourfully painted chariot transports Lord Krishna's idol across the hamlet.
  • The festivities are normally held over five days.

Partnership with the Ministry of Culture

  • Since 2018, the Gujarat government has worked with the Union Ministry of Culture to offer different side activities at the fair, such as cultural evenings and public meetings.
  • They also began inviting artists and current chief ministers from the country's north-eastern states. 
  • The Gujarat government also organises a handicraft festival, including products manufactured by artists from Gujarat and the North-eastern states.

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