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KUTTIATTOOR MANGO AND EDAYUR CHILLI OF KERALA GET GI TAG

KUTTIATTOOR MANGO AND EDAYUR CHILLI OF KERALA GET GI TAG

Context:

The GI Registry in Chennai has awarded the Kuttiattoor mango and Edayur chilli of Kerala a Geographical Indication tag. The Kerala Agricultural University's Intellectual Property Cell helped in the registration procedure.

Edayur Chilli:

  • It is distinguished by its low pungency.
  • Edayur chilli fruit is a drooping, single berry with a fairly triangular form and smooth surface.
  • Due to its mild pungency and attractive flavour and taste, the Edayur Mulaku is very excellent with meals.
  • It is mostly used to make fried chilli, which is a wonderful side dish for meals served in every Edayur farmhouse.
  • It can be used to make Mulaka Kondatom (dried chilli that has been soaked in curd for a year) that can be kept for up to a year.

Kuttiattoor Mango:

  • It is a rare variety of sweet-smelling mangoes grown mostly in Kuttiattoor village of Kannur district.

Geographical Indication (GI) :

  • It is a name or sign used on products which correspond to a specific geographical location or origin (e.g., a town, region, or country).
  • It acts as an indication of the product's source, acts as a certification that the product possesses certain qualities, is made according to traditional methods, or enjoys a good reputation due to its geographical origin.

Significance of GI Tag:

  • It adds recognition to the items and stimulates interest in more people, resulting in increased demand.
  • Farmers of these goods will get as a result of the increased market pricing.

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